The companies
The labbehind the advice.
Everything we teach was field-tested here first, with real customers and real consequences when we were wrong.
Three East Tennessee companies, rooted in the fuel-tanker business Steve’s father, Pat Fultz, started in 1964.
Wall StreetMain Street
We run the businesses we teach.
Post Leasing & Sales
An equipment marketplace descended from Pat Fultz’s 1964 fuel truck and tanker operation.
Knox Trailers
Knoxville-based dry-van sales, service, and repair.
Post Onsite
Mobile and onsite petroleum-transport equipment repair, including tank testing and paint.
On the floor
Where the playbook gets tested.
Account management, cross-functional alignment, dashboards. We ran every one of them here before we taught it to anyone else.
Steve also co-founded PartsNow.ai, an AI-native parts marketplace that’s now live on the web and in both app stores, with the AI engine built by partner company TalkRev.ai.
Why this matters to you
Advice that survived a real Tuesday.
We don’t take clients we can’t help. A first conversation is a diagnosis, not a pitch.
We don’t take clients we can’t help.